The Stakeholder Model

Since April 1, 2009, the Thompson Okanagan Tourism Association (TOTA) has been operating under the “Stakeholder” model — no longer requiring paid membership.

The intent of the Stakeholder Model is for TOTA to embrace all tourism industry participants in the region by considering them as stakeholders, without a requirement to pay membership fees. By removing the fee structure the association will accomplish two significant goals:

  • TOTA will be able to fully represent the breadth of tourism product available in the region to the consumer, and
  • Participation in the co-op programs with Destination BC will be available to all qualified industry partners (tourism businesses & operators) in the region. Programs include a variety of co-operative marketing and advertising opportunities throughout the year including consumer shows; print advertising, online, radio and television campaigns.

Stakeholder Qualification

DO YOU QUALIFY AS A TOTA STAKEHOLDER?

In order to qualify as a TOTA Stakeholder and to be eligible for co-op marketing programs, you and/or your business MUST be involved in a direct tourism activity (i.e. tourists represent a substantial client base) within the Thompson Okanagan region AND meet one or more of the following criteria. PLEASE READ CAREFULLY:


Accommodation, Hostels and Campgrounds

  • In compliance with all municipal, regional district, provincial and federal regulations and bylaws, and
  • Minimum 2 Million Dollar insurance, and

Lodges and Vacation Home Rentals

  • In compliance with all municipal, regional district, provincial and federal regulations and bylaws, and
  • Minimum 2 Million Dollar insurance (including 3rd party liability)

Associations & Transportation

  • In compliance with all municipal, regional district, provincial and federal regulations
    and bylaws, and
  • Incorporated under the Societies Act or Boards of Trade Act

Houseboats

  • In compliance with all municipal, regional district, provincial and federal regulations
    and bylaws, and
  • Minimum 2 Million Dollar insurance, and
  • Coast Guard certified

Adventure, Ski, Golf, Attractions, Arts & Culture, Spa & Wellness, Agriculture &
Winery, Food & Beverage, Meeting Facilities, Rentals, and Gardens

  • In compliance with all municipal, regional district, provincial and federal regulations
    and bylaws, and
  • Minimum 2 Million Dollar insurance (including 3rd party liability)

Tour Operators (In and out of province)

  • In compliance with all municipal, regional district, provincial and federal regulations
    and bylaws, and
  • Tour operator registration

Parks

Must be one of:

  • Municipal
  • Regional
  • Provincial
  • Federal

Education

  • In compliance with all municipal, regional district, provincial and federal regulations
    and bylaws, and
  • BC Public Education

Learning/Enrichment

  • In compliance with all municipal, regional district, provincial and federal regulations
    and bylaws, and
  • Minimum 2 Million Dollar insurance (including 3rd party liability), and
  • Business license or Society registration

Events & Retail/Service

  • In compliance with all municipal, regional district, provincial and federal regulations
    and bylaws, and
  • Applicable insurance

Community

  • Municipal or Regional Government
  • Community DMO
  • Tourism Visitor Centre
  • Chamber of Commerce
  • Economic Development Agency

Stakeholder Registration

In order to become a stakeholder, please fill out the form below as completely and accurately as possible.

Does your business meet one (or more) of the above stakeholder criteria? Failure to comply may result in funding ineligibility.*

Yes, I am eligible to be a StakeholderNo, but I want to be an Associate Stakeholder




















As a registered stakeholder, we would like to keep you informed through valuable, interesting, and relevant business information by sending you various types of emails. Please indicate your preferences:

News Centre AlertsStakeholder Event Information (i.e. TOTA Golf Tournament, TOTA Tourism Summit)Marketing OpportunitiesRegional Tourism HR NewsletterNo thank you, I do not want any emails from TOTA


Indicate your type or business or activities your business offers:

Accommodation CompanyB&B/Inn/Guest SuiteCabin/CottageCampground/RV ParkHostelHotelHouseboatMotelResortVacation Rental
Aboriginal & CulturalArtists & Art GalleriesChurchesHistoric & Heritage SitesMuseums
Airtram/GondolaBreweriesDistilleries & CideryInterpretive CentresScience & NatureSuspension BridgesZoos
Chamber of CommerceCity/TownDestination Marketing OrganizationRegional DistrictVisitor Centre
Amusement ParksCasinosTheatre & Performing Arts
Festivals & Events
Culinary SchoolsDiningFarms & OrchardsMarketsWineries & Vineyards
ATV/4 WheelCyclingGem & Rock HuntingGold PanningGolfGuest RanchesHikingHorseback RidingMountain BikingRock ClimbingZip Lining
Gardens & City ParksShoppingSpas & Wellness
Agricultural ToursBackcountry TouringGuide OutfittingMining ToursSightseeing ToursTrainsWine Tours
AirBus/Motor CoachCar/Truck RentalsMotorcycles/Scooter RentalsRV RentalsShuttleTaxi/Limo
CanoeingCruisingFishingKayakingRiver RaftingSailingWakeboardingWater Park/SlideWater SkiingWater Sport Rentals
Backcountry SkiingCross-Country SkiingDogsleddingDownhill SkiingHeli-SkiingSkating RinkSnowboardingSnowmobilingSnowshoeingTubing/Tobogganing
AccountantDesign CompanyLawyersNewspaper/Magazine PublisherPrinting CompanyRadio/TV StationReal Estate Agent/Company