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Upcoming TOTA Events
Learn About TOTA
The latest regional tourism news updates, research reports, and press releases from TOTA, industry, and partners.
The Thompson Okanagan Tourism Association (TOTA) is an industry-led, not-for-profit organization, governed by an elected Board of Directors, who represent and support business and community tourism interests throughout the Thompson Okanagan region.
Get Involved
If you are a tourism business or organization located in the Thompson Okanagan region, register as a stakeholder for free so we can best represent you, your interests, and include you in our development and marketing initiatives.
TOTA’s Biosphere Commitment Program supports Thompson Okanagan tourism industry stakeholders to take action towards environmental, social, & economic dimensions of sustainability.
The 7 Generations Pledge was created by the Thompson Okanagan Tourism Association to articulate guidelines for realizing sustainable tourism in the Thompson Okanagan region.
Take the Pledge: As a Company | As an Individual
TOTA’s Commitments
Guided by the 10-Year Regional Tourism Strategy for the Thompson Okanagan, Embracing Our Potential, TOTA has made several commitments in order to develop a successful year-round destination and an industry:
Symphony Tourism Services provides a unique blend of research, marketing, and consulting services to small businesses, communities, destination management organizations large and small, local and regional government, festivals & events, and more.
The Thompson Okanagan Tourism Foundation’s mission is to create, preserve, and enhance a celebrated recreational trail system that connects healthy, vibrant communities throughout the Thompson Okanagan region.
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Winner of World’s Responsible Tourism Award
for Three Consecutive Years
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Trip Planning Resources
Sustainable & Responsible Tourism:
#ThompsonOkanagan
Touring & Exploring:
TOTA Office
2280D Leckie Road, Kelowna,
British Columbia, V1X 6G6