Stakeholders can engage with all of us at TOTA directly through a number of events hosted annually, including the annual AGM and Summit, a professional development and networking event and annual Golf Tournament for a little fun and networking; and additional industry events taking place throughout the region and the province.
Upcoming Events
Check out our calendar for major industry events that happen throughout the year. These include major conferences, national or provincial travel trade and media events, and industry meetings.
The Emergency Preparedness and Business Continuity Conference has a new name: Building Resilient Communities (BRC) Conference. In 2024, the BRC Conference will be held in Penticton.
Join TIAC in beautiful Vancouver for an immersive conference experience that brings together tourism leaders, stakeholders, and innovators from across Canada and beyond. Get ready to share insights, explore new ideas, and celebrate our industry's resilience and creativity.
Past TOTA Events
The AGM will be held in conjunction with the Thompson Okanagan Tourism Summit in Vernon. Learn more and register at TOTABC.org/Summit
The 30th Annual Thompson Okanagan Tourism Association (TOTA) Golf Tournament will be hosted at Bighorn Golf & Country Club in Kamloops with a full day of food, drink, and fun. The event has been rescheduled to May 30, 2024.
A free introductory webinar on Renewable Natural Gas (RNG) to help participants understand how RNG is an adaptable option to lower carbon footprints in businesses, transportation, and residential sectors.
An introductory webinar on Renewable Natural Gas (RNG) to explain how RNG is the same in its composition yet different and renewable to Natural Gas. Learn how adding RNG into their energy mix can help your business reach your carbon emission and sustainability goals.
Ginger Brunner, go2HR’s Manager of Industry Human Resources & Mental Health shared psychologically safe onboarding practices and practical tips and tools to use when recruiting and onboarding new employees. You can now watch the recording and download the slide deck.
The Thompson Okanagan Tourism Association (TOTA) is hosting the 2023 Thompson Okanagan Tourism Summit on Wednesday, February 22, 2023 in Kamloops, BC at the Thompson Rivers University Campus.
Host: Thompson Okanagan Tourism Association (TOTA)
The Thompson Okanagan Tourism Association (TOTA) is presenting a virtual walkthrough of the Biosphere Sustainable Lifestyle Platform for B.C. tourism companies and how it can help to track progress towards the United Nations Sustainable Development Goals (SDGs) through the BiosphereSustainable.com platform, a sustainability management system for tourism companies.
The Thompson Okanagan Tourism Association Indigenous Tourism team is hosting a 3-hour virtual workshop featuring Westbank First Nation elders to empower tourism professionals to engage with Indigenous neighbours, businesses, and communities within Canada.
$30 | Registration is limited.
Host: Thompson Okanagan Tourism Association (TOTA)
The Thompson Okanagan Tourism Association (TOTA) is presenting a virtual walkthrough of the Biosphere Sustainable Lifestyle Platform for B.C. tourism companies and how it can help to track progress towards the United Nations Sustainable Development Goals (SDGs) through the BiosphereSustainable.com platform, a sustainability management system for tourism companies.
TOTA’s Energy Analyst hosted a webinar with Jordan Fisher, Chief Decarbonization Officer of FRESCo, on how hotels and tourism businesses can access Energy Efficiency updates, support, and financial savings.
This webinar showcased:
How to access FortisBC rebates and government tax credits
Two Free FortisBC programs that can help reduce building operation costs
Free energy assessment to identify opportunities
Free engineering support to implement building upgrades
Free water saving devices
Host: Thompson Okanagan Tourism Association (TOTA)
The Thompson Okanagan Tourism Association (TOTA) is presenting a virtual walkthrough of the Biosphere Sustainable Lifestyle Platform for B.C. tourism companies and how it can help to track progress towards the United Nations Sustainable Development Goals (SDGs) through the BiosphereSustainable.com platform, a sustainability management system for tourism companies.
Host: TOTA & eLearningU
Want to elevate your team's digital marketing skills? Learn about the Tourism Digital Marketing Course by eLearningU and how to get a discounted price through TOTA.
Host: WORTH Association, sponsored by TOTA
WORTH's Empower Her event aims to connect a community of leaders who will expand their network and create meaningful relationships. The Okanagan's top female tourism and hospitality leaders will share inspiring ideas with the intention of sparking dialogue about issues that impact women in the workplace. Their perspectives will inform, inspire, and empower women as we collectively identify ways to accelerate women to senior roles in the industry.
Hosted By: Ellen Walker-Matthews, Thompson Okanagan Tourism Association (TOTA)
Panellists:
Lisanne Ballantyne, CEO, Tourism Kelowna
Christina Ferreira, Owner, Impact Events
Sandy Leier, Winemaker Laughing Stock Vineyards
Shelley Robinson, Director of Food And Beverage - General Manager, Big White Ski Resort
The Thompson Okanagan Tourism Association held the 29th annual TOTA Golf Tournament at Black Mountain Golf Club in Kelowna.
Thompson Okanagan tourism stakeholders are invited to the Thompson Okanagan Tourism Association (TOTA) Annual General Meeting (AGM) on Thursday, October 13 from 9 to 10 AM PT at the Best Western Kelowna Hotel & Suites. The TOTA Golf Tournament will begin shortly after the AGM at Black Mountain Golf Club.
The new board candidates will be announced at the TOTA Annual General Meeting (AGM), along with reports on TOTA activities, finance, and governance.
Attendance is free however due to limited to capacity, registration is required.
Host: Thompson Okanagan Tourism Association (TOTA)
The Thompson Okanagan Tourism Association (TOTA) is presenting a virtual walkthrough of the Biosphere Sustainable Lifestyle Platform for B.C. tourism companies and how it can help to track progress towards the United Nations Sustainable Development Goals (SDGs) through the BiosphereSustainable.com platform, a sustainability management system for tourism companies.
Host: TOTA Indigenous Tourism Team
$30 | Registration is limited
The Thompson Okanagan Tourism Association Indigenous Tourism team is hosting a 3-hour virtual workshop to empower tourism professionals to engage with Indigenous neighbours, businesses, and communities within Canada.
Host: TOTA & GreenStep
Taking action to reduce your tourism operations carbon footprint is a tremendous opportunity to decrease costs, engage your team, and build your brand as a responsible tourism provider. Measuring your carbon footprint for small and mid-sized businesses is easy with the EcoBase software and guidance from GreenStep.
Host: TOTA & go2HR
There is no denying it, the COVID-19 pandemic has in many cases changed not only how we work, but where. As workforce trends (and worker preferences) across the globe shift in favour of remote or hybrid workplaces, BC tourism and hospitality employers who are in a position to do so, are considering their options. While the idea of having employees work entirely or partly from home may seem attractive, it brings new challenges for the workplace. There are important HR, mental health, health and safety, and legal responsibilities and impacts to consider.
If you are considering or recently moved towards remote or hybrid work for your employees, join go2HR for this practical and informative webinar.
This webinar is ideal for employers, managers, supervisors, and business owners.
After receiving much interest in the first Preparing an "Indigenous Cultural Tourism Strategy" workshop, the Thompson Okanagan Tourism Association (TOTA) is hosting this virtual workshop once again.
Learn how Indigenous businesses can develop Indigenous Cultural Tourism experiences and how any tourism business can incorporate Indigenous tourism into their offerings.
TOTA and GreenStep Solutions hosted an Energy Savings Webinar to assist tourism operators in understanding what goes on in an energy audit that will help businesses reduce their energy bills and thereby reduce their overall carbon footprint.
Learn how Indigenous businesses can develop Indigenous Cultural Tourism experiences and how any tourism business can incorporate Indigenous tourism into their offerings.
Tasting the Okanagan Through the Ages is an event created through the South Okanagan Food & Drink Experience Development Program which occurred between September 2021 - January 2022 in partnership with TOTA, Destination BC, and the Culinary Tourism Alliance.
Join Chef Aman Dosanj of the Paisley Notebook pop-up series for an immersive dining experience on Covert Farm's 650-acre, fourth-generation farm. The event will guide guests through a multi-course food and wine paired sensory journey of our bountiful region.
Host: TOTA & Indigenous Tourism BC
Price: $30 | Limited availability.
The Thompson Okanagan Tourism Association (TOTA) is hosting an online workshop to share how tourism and hospitality experiences can spark conversation that leads down the path towards reconciliation.
Reconciliation through tourism is an ongoing journey, one that will take a collective effort to find a new way forward. Thompson Okanagan tourism and hospitality professionals in all sectors are invited to take part in this important conversation.
In the workshop, participants will learn:
What reconciliation means to different people.
How to foster meaningful dialogue with respect to the diverse Indigenous and non-Indigenous perspectives of reconciliation.
How conversations can inspire action towards reconciliation.
How to build relationships with Indigenous businesses and communities.
How to incorporate reconciliation into their experiences.
The workshop is a safe environment where people can engage in meaningful discussion and explore different ways to achieve tourism-based reconciliation.
Host: Green Wine Future, sponsored by TOTA
Green Wine Future is the most ambitious environmental conference ever organized for the global wine community. The fully online gathering on May 23 to 26, 2022 will address critical topics of sustainability, wine, and matters related to the climate crisis and the environment.
The Thompson Okanagan Tourism Association (TOTA) has joined with Green Wine Future (GWF) as one of its corporate sponsors and strategic partners.
Host: BC Regional Tourism Secretariat (BCRTS), including Thompson Okanagan Tourism Association (TOTA)
The BC Regional Tourism Secretariat (BCRTS) is preparing to launch the Tourism Impact Portal, a common data portal that will serve as the central information place for BC tourism stakeholders. This joint initiative of five BC tourism regions, including the Thompson Okanagan Tourism Association (TOTA), will serve as the foundation of tourism insights by bringing together disparate data sources to empower tourism companies to make well-informed and responsible development decisions, strengthening sustainable tourism development into the future.
The BCRTS is introducing the Tourism Impact Portal through two virtual information sessions on May 17 at 12 PM PT and May 18 at 9 AM PT. Sessions will offer insights and include time for questions and feedback.
Session 1: May 17 @ 12 PM PT | Register →
Session 2: May 18 @ 9 AM PT | Register →
Registration closes May 13.
Host: TOTA / Symphony Tourism Services / BCRTS
On May 12, learn how to integrate research into your marketing plan with this 3-hr interactive, online workshop for up to 20 participants in the Thompson Okanagan region. The engaging and collaborative workshop is intended to guide tourism operators in answering questions regarding their business and ideal customer/target markets.
Participants will build a better understanding of how to apply the data to implement marketing strategies through insights and data gathered from the Weekly Tracker, Monthly Visitor Highlights, EQ & Prizm Profile for the Thompson Okanagan region.
Tourism operators will leave the workshop knowing how to identify their ideal customer, tailor their message, and implement practical actions for reaching those customers.
Host: BC Hospitality Foundation, sponsored by TOTA
The BC Hospitality Foundation (BCHF) is hosting the inaugural Okanagan Golf Tournament at The Harvest Golf Club in Kelowna to kick off the golf season on May 10, 2022, followed by legacy tournaments in Vancouver and Victoria this summer.
Annual golf tournaments are important fundraising events for BC Hospitality Foundation. Funds raised help hospitality workers across BC each year that are in a financial crisis due to a medical condition.
Hosts: Women of Recreation, Tourism, and Hospitality (WORTH) Association, BC Tourism Resiliency Network, and Thompson Okanagan Tourism Association (TOTA)
In the Seat at the Table webinar, Joanna Jagger, President of WORTH Association, examined why women aren't dominating in a female dominated industry and how we can work collectively to ensure more women take a seat at the table.
The webinar includes findings from a research project with industry leaders and a Gender Equity Audit co-created by women in leadership roles, with recommendations and best practices.
Get the WORTH Gender Equity Audit:
Fillable Spreadsheet Checklist (click File > Make a Copy)