Host: Small Business BC
In this two-part seminar package, Small Business BC’s Market Research expert, Mark Eversfield, will teach you the important steps of gathering both secondary and primary market research.
Learn how ask the right questions, collect key data, and interpret that information to help you make strategic business decisions.
Sessions included:
Market Research 1: Find Business Data and Insights Feb 9, 2022 1:00pm – 4:00pm PST
Market Research 2: Surveys and Focus Groups Feb 23, 2022 1:00pm – 4:00pm PST
Brief consultation with Mark Eversfield (appointment required) aimed at helping you make sense of your research findings.
Topics
Identify key resources of secondary data for your business
Set up automated tools for a continuous feed of customized data
Differentiate between quantitative and qualitative data
The difference between quantitative and qualitative data
How to determine your business viability
Uncover successful methods of collecting market research data
To access these resources completely free of charge, please register online via the links below using coupon code DBC3034.