With 2020 behind us, 2021 brings changes with the way we have marketed and traditionally advertised to a national and global market. The tourism and hospitality industry must look at new ways to attract local and provincial customers until travel can open up once again.
During this 45-minute Webinar workshop followed by a Q&A session, Stacey Barber of Okanagan College talks about digital marketing ideas as well as partnership marketing in today’s local and provincial market.
Expect to learn more about:
• How to maximize your advertising ROI with local partnerships
• How COVID-19 has changed digital advertising
• How to look at different pricing strategies in hospitality and tourism
For more information about complimentary one-on-one business mentorship for tourism businesses with Stacey and other Okanagan College instructors, Click Here.
Stacey Barber
Okanagan College Instructor & Business Owner
Stacey enjoys teaching social media, entrepreneurship and technology courses. She has a passion for technology and marketing as well as helping out the small business community. As an entrepreneur owner/operator of Tamarack Tech Ltd. and franchisee owner of GetintheLoop for the North Okanagan a digital marketing app platform for local business, she understands the importance of on-line marketing for the small to medium business owner.
