Digital Marketing Bootcamp

Alacrity Canada is offering a new virtual Digital Marketing Bootcamp that will support people and businesses as they move online during the COVID-19 pandemic.

The Digital Marketing Bootcamp was developed in partnership with the BC government and Alacrity Canada. The bootcamp will provide participants with a foundation in digital marketing, including search engine optimization (SEO), paid advertising, analytics, content marketing and more. These skills will benefit small- and medium-sized businesses that are expanding their sales strategies to include a larger online presence.

There are up to 500 spaces available in the Digital Marketing Bootcamp. The bootcamp is open to businesses and employed and unemployed British Columbians, with priority given to employers and individuals impacted by COVID-19.

The Ministry of Jobs, Economic Development and Competitiveness is contributing $250,000 to cover the tuition costs for up to 250 participants from registered BC-based small- and medium-sized businesses, with a limit of one participant per business. The Digital Marketing Bootcamp has an educational value of $6,000. The course cost has been reduced to approximately $1,200, which may be further reduced as more participants register. For eligible individuals who are underemployed or unemployed British Columbians, additional financial support may be available to reduce the cost of participation.

Registration is open until July 31, 2020, with the course starting on Aug. 4, 2020. The course will run for six weeks.

To register, visit alacritycanada.com/learn